| Retiring British Prime Minister, Tony
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| | overwhelms. People don't speak about it
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| Blair, has blasted the media on the eve
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| | because, in the main, they are afraid
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| of his retirement. Pulling no punches he
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| | to."Now, this fear is palpable but it can
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| said the fierce competition for stories
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| | be controlled. As Mr Blair said, it is
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| meant the modern media now hunted in a
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| | rare today to find balance in the media
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| pack. "In these modes, it is like a feral
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| | but it's up to you to try and ensure such
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| beast, just tearing people and reputation
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| | balance. When Henry Kissinger was U.S.
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| to bits, but no one dares miss out", he
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| | Secretary of State long before Tony Blair
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| said. And I agree with him.I've been
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| | became British P.M. he used to stride
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| media training for 20 years now and have
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| | into media conferences and announce:"Has
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| seen the terror on the faces of so many
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| | anyone here got any questions to go with
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| executives, and that's just in a training
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| | my answers?" That's the mindset you need
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| environment. I've also heard their
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| | when dealing with the media. Facing a
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| horrifying stories of either them being
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| | journalist's tough questioning can be
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| bitten by the media personally or the
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| | very daunting but if you prepare your
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| fear they felt when a colleague came off
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| | material, have two or three main points
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| second best with the fourth estate.In
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| | to fall back on and remember your
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| that time I've worked out what causes
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| | audience at all times, you will give a
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| this terror. Firstly, it's fear of saying
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| | better interview and, dare I say it, one
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| the wrong thing and that having an impact
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| | that has more balance than if you let the
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| on their career (what I call, in media
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| | reporter concentrate purely on their
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| training, a career altering moment!)
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| | negative line.Tony Blair said the media
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| Secondly, it's fear of derision by their
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| | is "increasingly and to a dangerous
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| peer group and a loss of standing in that
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| | degree driven by impact. It is this
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| group. Thirdly, it's fear of being
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| | devotion to impact that is unravelling
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| laughed at by family members. Notice that
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| | standards, driving them down, making the
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| the word fear pops up a lot in this
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| | diversity of the media not the strength
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| paragraph. If we go back for a minute to
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| | it should be but an impulsion towards
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| Tony Blair's speech to Reuters in London
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| | sensation above all else." It's up to
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| on June 13th 2007, he too spoke of fear.
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| | the interviewee to make sure the
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| "I am going to say something few people
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| | journalist doesn't get away with just
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| in public life will say but most know is
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| | impact but has a story with some balance
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| absolutely true. A vast aspect of our
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| | in it. Like everything in life, this will
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| jobs today is coping with the media - its
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| | become easier with practice. Media
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| sheer scale, weight and constant
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| | training is an obvious help.
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| hyperactivity. At points, it literally
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|